Blog

SEO In 2 Steps

SEO that works simplified in 2 steps

There is a lot of misinformation and in some cases deception around the topic of SEOSo over the next few blogs I'd like to give you some easy to follow tips and education so you can ask the right questions and know which SEO providers you can trust.  Not all SEO companies will do anything […]

Your email drip fed gold mine

Are you sitting on a gold mine of client and prospect email addresses, and doing nothing about it? Are you sending value offers to existing and past clients to build loyalty, generate referrals and cross-sell your services? When you get an online enquiry, are you sending an email immediately that tells your story and builds […]

Most valuable customer conversion lesson for any business

How do you boost enquiries by 100% to 400%? Optimising your conversion strategy is more than just renovating your websites, its a holistic approach to building your path to purchase user experience. The first step is understanding your audience and how they make buying decisions. The user experience is never a linear path, but rather a cross […]

Conversion rate optimisation

3 Website Tips to Boost Sales by 100% to 400%

It all starts with the WHO, WHY and WHAT principles of conversion rate optimisation. Innovated and developed by our very own Joseph Wheeler, these simple concepts will completely transform the performance of any website. Remember if your “Who, Why, What” isn’t all above the first scroll level of the screen, 75% of people won’t see […]

Stop trying to use the homepage to rank everything.

One of the most common mistakes I see when analysing websites onsite SEO, is people trying to use their website’s home page to rank for every keyword that’s relevant to their business. Although the homepage does naturally have more power than any other page on the website it's just not realistic to use it to […]

Why are low cost SEO companies Bad? The answer is: Link Velocity.

For years people have been rightly saying that low quality link building doesn’t work but today we wanted to dive a little deeper and explain why they don’t work. Most people would tell you that it’s because they don’t send any power to your website which isn’t exactly true. All links send some power to […]