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In the realm of digital marketing, SEO (Search Engine Optimisation) plays a pivotal role in ensuring your business maintains online visibility and attracts the right audience. At its core, SEO involves optimising your website and content to align with search engine algorithms—complex systems used by search engines like Google to determine how content is ranked […]
Author Archives: km_admin
31
May
May
When it comes to building a website, the terms “custom-coded” and “template” represent two distinct approaches to web development. A custom-coded website is one that is entirely bespoke and built from scratch by developers to meet the specific needs of your business. It provides unparalleled flexibility, allowing every design and functional aspect to align perfectly […]
15
May
May
Seasonal trends refer to the fluctuations in consumer behaviour and preferences that occur at certain times of the year. These trends can be driven by a variety of factors, including holidays, weather changes, cultural events and even economic shifts. For instance, the retail industry typically sees a surge in sales during the festive season in […]
30
Apr
Apr
LinkedIn outreach refers to the strategic process of connecting with individuals on LinkedIn to build meaningful professional relationships. Unlike casual networking, it focuses on purposeful engagement with industry peers, potential clients, and thought leaders who align with your business objectives. In essence, it’s about using LinkedIn as a tool to cultivate connections that could lead […]
16
Apr
Apr
In the world of digital marketing, several key terms play a crucial role in determining your business’s visibility, especially on platforms like Google Maps. Google My Business (GMB) is one such term—it refers to the free tool that enables businesses to manage their online presence across Google, including Search and Maps. Another important concept is […]
31
Mar
Mar
Google Maps reviews are a big deal for businesses. They help build trust, improve visibility and influence customer decisions. But what happens when your hard-earned reviews suddenly disappear? It can be frustrating and confusing. At Kick Media, we’ve seen this happen to many businesses. The good news? There are clear reasons why Google Maps reviews […]
14
Mar
Mar
In the fast-paced world of modern business, companies often face a critical decision when it comes to marketing: should they invest in a long-term partnership through a marketing retainer or opt for the flexibility of ad-hoc services? These terms, while commonly used in the marketing industry, carry specific meanings that can significantly influence a business’s […]
28
Feb
Feb
Partnering with an expert agency like Kick Media ensures that your Instagram ad campaigns are not only set up correctly but are also optimised for maximum conversion rates, helping you capture more leads in less time. Why are Instagram Ads Perfect for Capturing Leads? Instagram’s visual nature and wide audience appeal make it ideal for […]
14
Feb
Feb
In this blog, we’ll outline the most common SEO mistakes and provide practical steps to help you avoid them. 1. Neglecting Keyword Research Keyword research forms the backbone of any successful SEO strategy. Many make the mistake of targeting overly competitive keywords or ignoring the potential of long-tail keywords, which can often be less competitive […]
Conversion Rate Optimisation, SEO Tips, Style
Are You Missing Out on Sales Due to Poor Website Design?
31
Jan
Jan
A well-designed website can significantly influence how visitors perceive your brand and, most importantly, whether they make a purchase. Kick Media understands the critical role that website design plays in sales growth. In fact, without a strong and user-friendly website, you could be losing out on countless sales opportunities. If you’ve been struggling to convert […]
